In just a few short years, Operation Eyesight and our supporters have made a remarkable impact through the NMDC Hyderabad Marathon. This year marks our fourth consecutive year participating, with our team proudly donning Operation Eyesight jerseys to spread the message of eye health and raise funds for our Gift of Sight campaign. Last year, we raised INR 5,14,152, surpassing our goal of INR 5,00,000 for 2024 and exceeding our previous fundraising record.

A marathon that unites and inspires

Now in its 14th year, the NMDC Hyderabad Marathon 2025 is more than just a sporting event – it’s a movement that brings thousands of individuals together for a common cause, creating positive change. As one of the 20+ NGOs supported through the event, we are proud to be part of this inspiring community that champions healthcare, education, environmental sustainability, and women’s empowerment.

Donate Here

Discover more about our team members, meet the runners, and contribute to our fundraising mission by visiting the Operation Eyesight India team page.

Voices from the team: Why we run

Subhadip Bhattacharya, Head – Resource Mobilization at Operation Eyesight India, shares his experience:

“Every year, we challenge ourselves to go beyond limits – not just physically, but in our mission to eliminate avoidable vision loss. Running in this Marathon isn’t just about endurance; it’s about giving children the clear vision they need to learn and succeed. Every step we take represents a student who will now be able to see the blackboard clearly. Your support fuels this mission.”

To learn more or make a donation, visit our team page.

Reflecting on 2024’s success

In 2024, through our partner hospitals, vision centres, and outreach camps, we accomplished these remarkable milestones:

✅ Free eye screenings for 7,500 students
✅ 362 free pairs of spectacles distributed

This year, our goal is to reach even more people!

Join us: Be part of the movement

The NMDC Hyderabad Marathon 2025, powered by IDFC First Bank and organized by Hyderabad Runners Society, has grown from 1,250 runners in 2011 to over 27,000 participants, making it India’s second-largest running event. The event aims to spread awareness about running, promote an active lifestyle and unite the city for a common cause.

Support Operation Eyesight at the NMDC Hyderabad Marathon 2025. Your generous donations will provide free spectacles for students and fund eye surgeries for senior citizens in need. Join us in preventing blindness and restoring sight. Give the Gift of Sight now and help us make 2025 our most impactful year yet!

👉 Donate today

🏃‍ Register with an Operation Eyesight charity bib

The post We are back in the race at NMDC Hyderabad Marathon 2025 appeared first on Operation Eyesight.

Take, for example, Alana Thorburn-Watt and Levente Kovacs. These two fourth-year students from the Alberta College of Art and Design (ACAD) have a deep interest in the people of the developing world, especially those with special challenges like vision impairment.

We met Alana and Levente through a very interesting project – our need to express the central issues around global blindness in a fresh but effective way, which led to a form of storytelling we had never explored before. We needed something for our website that would grab viewers and quickly explain the urgency behind avoidable blindness, in terms that everyone can understand.

Levente and Alana learned about our communications challenge through ACAD’s Student Resource Centre blog. They, in turn, wanted to contribute their expertise to making a difference in the world, as well as expanding their portfolio to different kinds of projects.

What followed was a series of successful meetings and a true merging of creative possibilities with organizational objectives. Alana’s and Levente’s skill with digital animation and storytelling gave life to the central message that millions of people can’t see things that you and I take for granted – and we can all do something about it, right now.

The result of our collaboration was a two-minute animated video called “See This.” We feature it front and centre on a very different kind of home page, launched on World Sight Day (October 13, 2011). Have a look! What do you think of our project? We’d appreciate your feedback!

We believe the video meets all our objectives, and are very pleased with the outcome, and we really enjoyed working with these talented young people. I’ll close with Alana’s words, which I hope will strike a chord with our other supporters – people like you.

“Be open-minded to different causes. Look around and see the good things people are doing in your community and around the world. You never know what will touch your heart and resonate with you.”

The post Fresh eyes tackle animation challenge appeared first on Operation Eyesight.